The Client: CAMP*, or College Athletics Meal Plan, is a web-based app that allows university athletic departments to distribute a daily food stipend that scholarship athletes can use at a predetermined selection of local restaurants. Created by Red Card Media and first deployed at the University of Wisconsin-Madison, the app is now used by 10 major university athletic departments.
The Concept: I designed electronic “cards” for each program using its own unique university name and branding.
*CAMP logo created by Red Card Media.
Logos and branding copyright of the respective universities. Used here without permission.